Privacy Policy

Information We Collect

We collect information that helps us provide safe, personalized functional medicine and wellness care. The types of information we collect include:

• Contact information: Name, email address, phone number, mailing address, and the location you prefer (Mount Vernon or Mansfield).
• Health and medical information: Symptoms, health history, medications, lab results, and other clinical details you share with our team during consultations, intake forms, or follow-up visits.
• Appointment and communication details: Scheduling preferences, notes from calls or telehealth visits, and messages sent through contact forms or patient portals.
• Payment and billing information: Insurance details, payment methods, billing address, and financing preferences when you choose to pay for services or products.
• Device and website information: IP address, browser type, pages visited, and similar technical data collected through cookies and analytics tools when you browse our site.
• SMS opt-in data: When you provide your phone number to receive text messages, we store that number and your consent preference.

How We Process Your Information

We use the information we collect to deliver care, communicate with you, and improve our services. Specifically, we process your information to:

• Schedule and manage appointments, including free consultations, in-person visits, and telehealth visits across Ohio.
• Develop personalized treatment plans based on your labs, symptoms, history, and goals.
• Communicate with you about your care, appointments, lab results, treatment reminders, and wellness resources.
• Process payments, verify insurance benefits, and coordinate financing options such as Cherry Pay.
• Send appointment reminders, follow-up messages, and health-related updates via email, phone, or SMS when you have opted in.
• Maintain the security, functionality, and usability of our website and patient systems.
• Comply with legal, regulatory, and professional obligations related to healthcare practice.

We store information in secure electronic systems and limit access to our clinical and administrative staff who need it to perform their roles. We retain records for the period required by applicable law and professional standards.

When and With Whom We Share Your Personal Information

We do not sell your personal information. We only share information in the following limited circumstances:

• With our service providers: We may share information with trusted vendors who help us operate our practice, such as lab partners, electronic health record systems, payment processors, scheduling platforms, and website hosting providers. These vendors are only permitted to use the information for the services they provide to us.
• For legal or safety reasons: We may disclose information when required by law, court order, or government request, or when we believe disclosure is necessary to protect the safety, rights, or property of our patients, staff, or others.
• With your consent: We may share information with other healthcare providers, family members, or third parties when you authorize us to do so.
• Business transfers: In the event of a merger, acquisition, or sale of practice assets, patient information may be transferred as part of the transaction, subject to confidentiality protections.

Cookies, Analytics, and Advertising

Our website uses cookies and similar technologies to understand how visitors use our site, improve functionality, and measure the performance of our marketing. We may use analytics services such as Google Analytics to collect aggregate information about website traffic. You can manage cookie preferences through your browser settings. Some features of the site may not work properly if cookies are disabled.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect the information we collect. This includes access controls, encrypted transmission, secure storage, and staff training. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If you have reason to believe your information has been compromised, please contact us immediately.

Your Rights and Choices

You have choices about how we use your information:

• Update or correct your contact information by calling our office or using the patient portal.
• Opt out of marketing emails by clicking the unsubscribe link in any promotional email.
• Opt out of SMS messages by replying STOP.
• Request access to or copies of your health records in accordance with applicable law.
• Ask questions about this privacy policy using the contact information below.

Retention of Your Information

We retain personal and health information for as long as necessary to provide care, fulfill legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or de-identify it in accordance with our record retention policies.

Children's Privacy

Our website and services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us so we can delete it.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices, services, or legal requirements. The updated version will be posted on this page with a revised "Last updated" date. We encourage you to review this page periodically.

Contact Us

If you have questions about this privacy policy, how we handle your information, or your SMS preferences, please contact us: